The Manila International Auto Show (MIAS) stands as the premier automotive exhibition in the Philippines, focusing on presenting cutting-edge technologies from around the globe. Over two decades, it has developed into a pivotal platform for showcasing innovation and fostering industry partnerships. The event attracts leading brands and manufacturers, reflecting the rapid evolution of the automotive sector, which ranks among the fastest-growing industries worldwide.
This year's edition brings together an extensive array of car, motorcycle, and truck brands, offering enthusiasts a glimpse into the future of mobility. With its theme centered on connectivity, MIAS bridges generational gaps while aligning with the business demands of the automotive world. Scheduled to take place at the World Trade Center Metro Manila, this four-day spectacle promises unforgettable experiences.
Pioneering Automotive Excellence in the Philippines
For over twenty years, MIAS has been instrumental in shaping the Philippine automotive landscape by facilitating collaborations and promoting innovation. As a hub for global brands entering the local market, the show has consistently delivered high-quality exhibits and engaging experiences for visitors.
Since its inception, MIAS has played a crucial role in expanding the diversity of automotive offerings in the country. By connecting manufacturers with potential customers and partners, it has established itself as the go-to platform for showcasing excellence within the industry. This commitment has attracted numerous renowned brands, including Aito, BAIC, BYD, Chery, Foton, GAC, Hyundai, Isuzu, Tesla, Vinfast, and Zeekrs, among others. These companies utilize MIAS as their launchpad to introduce new models and technologies tailored specifically for the Filipino market. Moreover, motorcycle and truck brands such as Aprilia, Triumph, Vespa, FAW, JAC, and Sinotruk further enrich the event’s lineup, providing a comprehensive view of the entire transportation spectrum.
A Platform Bridging Generations and Technologies
Under the banner of “Driven by Connection,” MIAS not only connects businesses but also unites enthusiasts across different age groups through shared passions. It highlights the industry's capacity for continuous improvement and adaptation.
Through its thematic focus on connectivity, MIAS successfully bridges the gap between traditional values and modern advancements. Attendees can explore state-of-the-art vehicles that represent the latest engineering feats, alongside classic designs that evoke nostalgia. This fusion appeals to both seasoned professionals and younger audiences eager to learn about emerging trends. Furthermore, the show serves as a testament to the automotive industry’s status as one of the most innovative sectors globally, ranking fourth in terms of revenue growth in 2024. Visitors attending the event from April 10 to 13 will witness firsthand how technology continues to redefine personal mobility solutions. By hosting discussions, demonstrations, and interactive displays, MIAS ensures that all participants leave inspired by what lies ahead in the realm of automobiles.